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Hasselblad announces a world-first with the lightest and most portable mirror less digital medium format camera on the market today. With all the advantages of an H System camera, but in a compact size and durable build, the groundbreaking X1D embodies the iconic design and innovation of Victor Hasselblad’s original V System camera.
Since 1941, Hasselblad have been producing handmade medium format cameras in Sweden with uncompromising ergonomics and Scandinavian sensibility. The X1D follows these traditions, adding state of the art features such as Wi-Fi, GPS and a USB 3.0 Type-C connector to complement the award-winning 50MP CMOS sensor. The high-resolution electronic viewfinder offers a crisp, bright image for composition and the large rear touchscreen enables the user to compose in live view.
To enhance the entirely new camera design we have produced a new range of lenses specifically engineered to match the high resolution capability of the X1D. The superb new XCD lenses deliver edge-to-edge sharpness in a compact form to elegantly match the slim build of the body.
Existing H System users also have the flexibility to use their existing lenses with the X1D by the way of an optional adapter.
The X1D has been created for passionate photographers, making Hasselblad quality accessible to a new generation of creatives.
By opting for a mirror less design, we were able to take our 50MP CMOS sensor and pack it into a footprint smaller than most full frame 35mm cameras. For the very first time, photographers have a camera that is no larger than a small format rangefinder, but offers the quality that only Hasselblad medium format can give. The deep and comfortable handgrip beautifully complements the slender body, creating a camera like no other.
The X1D’s high-resolution rear LCD offers touch control for all aspects of the camera’s features. The elegant icon-based user interface speeds access to customisation options along with intuitive playback functions such as swipe and pinch to zoom. The camera also boasts an XGA electronic viewfinder for bright, crisp viewing even under difficult lighting conditions.
To enhance the entirely new camera design we have produced a new range of autofocus lenses specifically engineered to match the high resolution capability of the X1D. The superb new XCD lenses deliver edge-to-edge sharpness in a compact form to elegantly match the slim build of the body. Existing H System users also have the flexibility to use their lenses with the X1D by means of an optional adapter.
For maximum flexibility the X1D boasts dual SD card slots, allowing the user a number of options when shooting. Images can either be saved to both cards simultaneously, shoot to the second card when the first is full, or RAW images can be saved on one card, while JPEGs are saved to the other.
The USB 3.0 Type-C connector offers state-of-the-art connectivity along with blisteringly fast transfer speeds. Built-in high speed Wi-Fi gives you the freedom to preview your shots and even control the camera wirelessly using Phocus Mobile on an iOS device. Geotagging of images is handled by the X1D’s built-in GPS module.
With an extended ISO range up to a staggering 25,600, the X1D can shoot in the poorest of light while still retaining crisp detail in both shadows and highlights. Coupled with a shutter speed range of 60 minutes to 1/2000th second – with flash synchronisation at all speeds – the X1D offers incredible capture options.
Hasselblad will over the next 12 months also launch the XCD 35-75mm Zoom*, XCD 65mm*, and XCD 22mm Wide Angle* lenses. By the beginning of 2018, the X1D will have access to seven dedicated XCD lenses and all twelve HC/HCD lenses using the XH lens adapter.
|Camera Format||Medium Format Digital|